Apple- Apple is
having 5,985,612 subscribers on Youtube which mainly focuses on the promotion
of their new and latest products. The latest video Apple has posted is mainly
to focus on the superb quality of their latest smartphone iPhone X. I really
like this video because it tells us the difference between a very complicated
process of a very professional portrait
photoshoot on which the professionals
add up many kind of editing effects to make it look natural and good according
to the backlight. They are later on comparing this whole difficult and lengthy
procedure with just a simple selfie photograph clicked with iPhone X which is
as good as the edited professional photograph. This shows the supreme camera capabilities of the
phone. This video is having 3.9M reviews
in just one week.
Sony- Sony Xperia
is having 676K subscribers on their youtube channel. Like Apple, Sony is also
focusing on the amazing capabilities of their new Xperia XZ2. Their latest
video got 221K views within one week
which is all about the 4K video
filming technology which makes the video shot exactly like a professional video camera. This
smartphones delivers the best in class video quality and it is having many
other sensitivity features and is available in beautiful color range, this
video says it all. I really like this video as it is not focusing on just one
thing but is telling the users everything about their new smartphone.
Conclusion- In
comparison, Apple is mainly focusing on the special portrait effect of their
front and rear camera and had made the whole video revolving around this
subject only whereas Sony is focusing on the 4K video making capability and
also covers up all other important features and specifications as well.
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